PR Nightmares and How to Avoid it in your Company
4 min readJul 5, 2020
Recent PR Nightmares and How to Avoid it in your Company
More notably the Adidas CEO apologized on behalf of the marketing team after they sent a grossly worded email to customers titled, “Congrats, you survived the Boston Marathon!” What a PR nightmare! Not only is this insensitive, it is outright tone-deaf. The crazy thing is they are not the only ones committing social…